The locket opens to reveal a responsibly mined Gemfields Mozambican heart-shaped ruby encased within.

Each of the 30 jackets will be unique and incorporate Shaun the Sheep inspiration, including faux shearling lined inner, cuffs and full collar.

“Our network of retail partners will mean 2000 AD fans from Australia to the USA being able to purchase product they will have never seen before,” said Fanattik MD Anthony Marks.

The crossover event sees Red join the My Talking Tom 2 game and Talking Tom appear in Angry Birds 2.

Brands With Influence is on board to helm the licensing push, while The Wyld Bunch is managing social media and driving audience growth and engagement for both shows.

“We believe there is significant potential to distil the essence of Ritz Paris into products that allow consumers to experience a touch of its timeless elegance in their everyday lives,” said Allison Ames, President and CEO of Beanstalk.

“Good ideas can come from anywhere”: Hasbro Entertainment’s Olivier Dumont talks TRANSFORMERS – and looks ahead to future adaptations for MONOPOLY, CLUE and MAGIC: THE GATHERING.

The game sees players try and collect three different sets of magical items to win.

“As we start to expand the TfL brand into the children’s market, it is so important for us to offer licensees something easy to use and exciting that will engage and delight children and parents alike,” said Ellen Sankey, TfL’s Brand Licensing Manager.

“It’s all about relationships from the off – before you even get to explaining the brand”: Consultant Helen Lynch on helping licensors, licensees and retailers thrive.