Mattel teams with Cloudco for Barbie Cutie Reveal Care Bears Series
“Fans will love discovering and collecting all the surprises in this adorable series,” said Robbie Prinzo, Head of Global Licensing at Cloudco Entertainment.
WildBrain’s Melissa Goodrich on bringing the Teletubbies into the world of fine art
As the House of Teletubbies Art Takeover heads to Miami, Melissa Goodrich – Director of Franchise Management at WildBrain – talks us through the initiative to date.
Daniel Avener on launching Magic Hat Brand Management – and excitement around Brand Licensing Africa
Daniel Avener – Founder and CEO of Magic Hat Brand Management – discusses ambitions and opportunities for Africa’s licensing industry.
Sky Media’s Sarah Burnett on how AdSmart helps companies connect directly with their consumers
Sarah Burnett, Regional Adsmart Executive for Midlands at Sky Media, sheds light on how brands and licensees alike can engage with Adsmart from Sky.
The Smiley Company brings S.W.Smiley and Coffee World together for promotional products and collectibles
“We’re thrilled to see the collaboration with S.W.Smiley and Coffee World come to life,” said Janet Martin, Chief Product Officer for Lifestyle and Consumer Products at The Smiley Company.
Fanattik to launch Fuzzballs gifts in 2025
“We are elated to be part of the Fuzzball journey,” said Fanattik MD Anthony Marks.
All3Media International’s Jason Easy and Quarto’s Richard Green on bringing Race Across the World into puzzle books
“They say travel broadens the mind; so do puzzles!”: All3Media International’s Jason Easy and Quarto’s Richard Green talk through development of a new brand extension for Race Across the World.
The Roald Dahl Story Company’s Alice O’Brien and Born Licensing’s David Born on the origins and impact of The BFG Christmas ad
Alice O’Brien, Head of Global Commercial Partnerships at the Roald Dahl Story Company, and David Born, CEO at Born Licensing and Born to License, discuss putting authenticity at the heart of the festive Sainsbury’s ad.
Brigit’s Bakery readies Love Hearts Afternoon Tea experience
“The Afternoon Tea bus tour is such a great way for people to experience Love Hearts with friends and loved ones,” said Natasha Dyson, Founder and CEO at Blonde Sheep Licensing.
Montegrappa celebrates 60 years of Goldfinger with limited-edition pens
The brass hollow-point cap top has a rifled steel insert that mimics the Bond franchise’s ‘gun barrel’ sequence.