“The LEGO Group and Crocs have come together to celebrate people’s bold and unapologetic creativity,” said Satwik Saraswati, Head of Licensing & Extended Line Design & Partnerships at the LEGO Group.

The line blends a ‘K-pop aesthetic with trend-forward DIY kits and stationery designed for Gen Z and Alpha fans’.

Bullseye Group MD Laura Wood discusses product development and the brand’s commitment to the darts community.

“We are so honoured to be partnering with a brand we have admired since we were kids,” said Galyn Bernard, Co-Founder and Co-CEO at Primary.

“This launch represents an extraordinary milestone for Wow! Stuff,” said Dawn Lavalette, Managing Director at Wow! Stuff.

“We’re excited for the fans to enjoy the new attraction and immerse themselves in the mayhem of the Grannies,” said Howard Ebison, Vice President of Alton Towers Resort.

“The big goal now? Finding the right partners to help bring our vision to life across new categories.” In conversation with Cindy Pang and David Wigley and of Pango Productions.

“It’s a huge privilege to be bringing the much-loved fun of Diddly Squat Farm to tabletops,” said Ravensburger UK Managing Director Richard Collins.

“These adorable collectibles are a fun way for fans of all ages to keep and share their favourite characters and moments,” said Suzy Raia, EVP, Global Consumer Products at BBC Studios.

“Gui Gui was an instant hit, and now we’re ‘stretching’ its popularity even further through standout licensing, cool partnerships and exciting new offerings,” said Ronnie Frankowski, CEO, Moose Toys.