BBC Studios launches interactive digital Bluey’s Library experience

Within each story, players can digitally explore animated elements, scrolling scenes, lift-the-flap surprises and hidden longdogs.

BBC Studios has launched Bluey’s Library, a free interactive digital experience available on the official Bluey website.

Bluey’s Library invites families to explore a virtual library where fans can interact with their favourite Bluey episodes in new ways. Within each story, players can digitally explore animated elements, scrolling scenes, lift-the-flap surprises and hidden longdogs.

Bluey’s Library launches with three fan-favourite episodes – Army, The Adventure and Stories – reimagined as immersive, interactive journeys, with more stories to be added.

Beyond the stories themselves, users can create personalised colouring sheets and bookmarks using digital stickers, save them in their own “book bag,” and print them out to continue the fun offline.

“At BBC Studios, we think about how stories become worlds that families can live with,” said Simon Clarke, Director of Digital at BBC Studios.

“Bluey’s Library builds on what audiences love about Bluey, creating an interactive space that feels true to the brand – playful, creative and full of surprises – while giving families new ways to explore, create and experience those stories together, both on and offline.”

Bluey’s Library has been developed in collaboration with children’s digital agency Jollywise and Ludo Studio.

Bluey’s Library is available now on the official Bluey website, here.

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