Ami Paris founder and creative director Alexandre Mattiussi will be the first to launch his collection in early 2027.

“We have thousands of powerful stories to tell, and we needed a clear vision and a bold brand to tell them in ways that resonate with new and broader audiences,” said Matthew Sheldon, CEO at Royal Navy Museums.

“This project is the best of both worlds – a highly revered and classic IP with an established fanbase, but with fresh content coming,” said Max Arguile of Reemsborko.

The agreement also introduces new product categories like gifts, homewares, home décor and collectibles, and opens up the Japanese market for several titles.

“We’ve combined premium design with accessible pricing to create something that can scale – both commercially and creatively,” said Gary Wadhwani, Co-Founder of Craft Buddy.

“Great stories and meaningful meals both have the power to bring people together,” said James Ge, CEO of Elihome.

This year’s event takes place at London’s Under the Bridge on Tuesday, June 23rd.

“Renewing our agreement with Feld Entertainment allows us to keep building on the momentum we’ve created together, empowering kids to reenact the excitement, perform the stunts and be part of the action,” said Doug Wadleigh, Spin Master’s President of Toys.

Developed by Watermelon Creative, the style guides deliver on-trend themes including 80s retro, manga and space.

“We partner with creators and brands to build tabletop games as long-term franchises, not one-off product drops”: In conversation with EightyTwo’s Dougal Grimes.