The B&LLAs 2023 finalists revealed

“The record number of entries for the B&LLAs 2023 underlines just how much the brand and lifestyle licensing business has grown and matured,” said Ian Hyder, CEO of Max Publishing.

The finalists in this year’s Brand & Lifestyle Licensing Awards have revealed.

“The record number of entries for the B&LLAs 2023 underlines just how much the brand and lifestyle licensing business has grown and matured; the quality of entries was superb and the judges were certainly faced with a tricky task,” said Ian Hyder, CEO of Max Publishing which owns and organises the B&LLAs.

“Best of luck to all of the finalists – we cannot wait to celebrate with everyone at our new venue of the Royal Lancaster Hotel on Thursday April 27th.”

The B&LLAs 2023 Finalists are:

The B&LLAs Rising Star Award
• Amy Austin, brand licensing junior buyer of DFS
• Alexandra Bovey, senior licensing partnerships manager of Hearst UK
• Oliver Gilding, exclusive brands manager of Iceland Foods
• Rosanna Cousins, senior retail and commercial manager of The Point.1888
• Zoryanana Mishchiy, licensing executive of The National Gallery
• Jessica Healey, junior buyer of New Look
• Alex Hartnell, coordinator, marketing & brand management of Beanstalk
• Bryony Rodda, assistant buyer of George@Asda


Best Brand Licensed Fashion Accessories or Lifestyle Product or Range
• Coca-Cola Unity 1971 Rookie Roller Collection from Shiner (Rookie Roller)
• Goodyear Wellingtons and Outdoor Shoes from George Rye & Sons
• Haribo Accessories for Claire’s from Imagine8
• HEAD Watches Collection from Elysee Group
• Historic Royal Palaces Superbloom Platinum Jubilee Jewellery Collection from Clogau Gold
• Kellogg’s x Anya Hindmarch Accessories Range from Anya Hindmarch
• National Gallery Umbrella Range from Fulton Umbrellas
• TfL Handbag and Wallet Collection from Kurt Geiger
• LEGO x adidas SUPERSTAR Shoes from adidas
• Sara Miller London Handbags from Pelham Leather Goods

Best Brand Licensed Food or Beverage Product or Range
• The Ashmolean Museum Tea Collection from Team Tea
• Baileys Chocolate Range from Lir Chocolates
• Cathedral City Frozen, Bakery and Chilled Collection from Iceland Foods
• Chiquito Range from Iceland Foods
• Gordon’s Sicilian Lemon Luscious Layer Cake from Finsbury Food Group
• The National Gallery Canned Wine Collection from Canned Wine Co.
• Natural History Museum Love Your World Collection from Creme d’Or
• RHS Spirits for Gardeners from Harrogate Tipple
• Robinsons Ambient Jelly Range from Rose Marketing
• Smiley Originals Happy Soda Collection from Happy Drinks Co.

Best Brand Licensed Health & Beauty Product or Range
• Alice Scott Health and Beauty Range for Tesco from H&A
• Amy Winehouse Frankly Amy Camden Collection and Beauty Box from Illamasqua
• Chupa Chups Health & Beauty Range from Corsair Toiletries
• Coca-Cola Creations Make-up Collection from Revolution
• Crayola Kids’ Bath Time Range for Boots from H&A
• Fruit-tella Mix ‘n’ Match Lip Balm from Amber House
• Mother & Baby Cleaning Range from Ecoanolytes
• National Trust Explore & Treasure Collection from Toasted Crumpet
• PepsiCo Range from Amber House
• Reese’s Read My Lips Lip Balms from Amber House

Best Brand Licensed Adult Apparel Product or Range
• Alice Temperley A Life in Print Collection from Anthropologie
• The Ashmolean Museum Collection for Berksha from Park Agencies
• Coca-Cola x PUMA Collection from PUMA
• Ed Hardy Womenswear Collection for Missguided from Poetic Brands
• Farah Golf Spring Summer 22 Range from Worldwide Golf Brands
• National Gallery Collection for Urban Outfitters and Topshop@ASOS from Blackstone Designs
• Natural History Museum Womenswear from Joanie
• Panini Collection for Bershka from Bioworld
• Sanderson of London x Paige Apparel Collection from Paige
• V&A x Love & Roses AW22 Collection from Lipsy for Next

Best Brand Licensed Gifting Product or Range
• Cath Kidston Flower Bouquets from Moonpig
• Costa Coffee Gift Sets from Kimm & Miller
• Eleanor Bowmer Gifting Range for Boots from A2V
• FatFace Gifting Collection for Boots from SLG Brands
• Laurence Llewelyn-Bowen Upcycling Range for Aldi from A2V
• MTV Trivia Game from Ginger Fox
• Natural History Museum Collection from Blueprint Collections
• The Royal Horticultural Society (RHS) Calendar and Diary Range from Danilo Promotions
• Van Gogh Museum Sunflower Pop and Sweet Almond Blossom Home Fragrance Range from Floral Street Fragrances
• Wildlife Photographer of the Year Greeting Cards Collection from Museums & Galleries

Best Brand Licensed Homewares, Kitchen & Tabletop Product or Range
• Emma Bridgewater Brighter World Collection from Elite
• Fairy Dish Cleaning Tools and Accessories from Addis Housewares
• Good Housekeeping Bakeware Collection at Homebase from Homebase
• John Whaite Collection from Kimm & Miller
• Laura Ashley Artisan Collectables Tableware from Wegter
• Nadiya x Prestige Cookware and Bakeware from Meyer Group
• The Royal Botanic Gardens, Kew Living Jewels Collection from Pure Table Top
• Royal Horticultural Society (RHS) Benary Collection from Dexam International
• Sara Miller London Chelsea Glassware from Portmeirion
• Scion Living Collection from Dexam International

Best Brand Licensed Children’s Product or Range
• Animal Planet Collection for George@Asda from Poetic Brands
• Chapter B by Billie Faiers Kids Club Collection from Hunter Price International
• LEGO x H&M Collection from H&M
• London Underground CityBrix Train Brick Set from The London Toy Company
• Morris & Co. Playmats from Totter + Tumble
• National Geographic Dig Kits from Bandai UK
• Natural History Museum Kids Dinosaur Collection for Dunelm from Dunelm
• SmileyWorld Denim Collection for Next from Global Licensing
• Sophie la girafe Gift Box Sets from Poetic Brands
• Tusk for Tu Baby & Toddler Range from Paul Dennicci

Best Brand Licensed Electrical &/or DIY Products or Range
• Amy Winehouse X Roberts Range from Roberts
• Braun Limited Edition BC17 Wall Clock from Kith
• Dolce & Gabbana Kitchen Appliances from Smeg
• Goodyear Gardening Tools from Miralbueno
• Goodyear Smart Signalling Light from Miralbueno
• Laura Ashley SDA Collection from New Dawn Innovations
• Stanley Work, Site & Floodlighting from Cascade Holdings
• V&A The Art Store from Samsung Electronics

Best Brand Licensed Home Decor Product or Range
• Alfred Wise Collection from We Love Cushions/Art Cushions
• Cath Kidston Upholstered Furniture & Cushions for DFS from The Branded Furniture Company
• Chapter B By Billie Faiers – Debut Collection from Hunter Price International
• Country Living Collection for DFS from DFS
• Country Living Paint Collection at Homebase from Homebase
• English Heritage Fabrics and Wallpapers from Designer Guild
• Joules Wallpaper & Paint Collection from Graham & Brown
• Morris & Co. Lighting Collection from Pooky
• Natural History Museum x Dunelm Spring Summer 2022 Collection from Dunelm
• Orla Kiely Autumn/Winter 2022 for John Lewis & Partners from Ashley Wilde
• Royal Horticultural Society (RHS) Fabric Collection from Sofa & Stuff

Inspired Innovation Brand Licensed Product or Range Award
• Heinz Beanz Big & Little Bean Family Socks from Roy Lowe & Sons
• Heinz Ketchup Dress-up from Amscan International
• Jelly Belly x Myprotein Protein Powders from The Hut Group Nutrition
• McLaren Px8 Edition Headphones from Bowers & Wilkins
• Marmite Limited Edition Christmas Jumper for F&F from Global Licensing
• The National Gallery x Dr. Martens Footwear from Dr. Martens
• The Natural History Museum Dinosaur Poo from Creme d’Or
• Original Stormtrooper Empire Roast Coffee from The Galactic Empire
• Pride in London 50th Anniversary of Pride 50p Collection from the Royal Mint
• Smiley Originals Anniversary Collectors Edition

The Sustainability Brand Licensed Product or Range Award
• Corona Sustainable Lifestyle Collection from Cube Partnership
• Emma Bridgewater Rice Husk Picnicware from Elite
• Ford x Re/Done Sustainable Collection from Re/Done
• National Trust AW22 Footwear Range from Moshulu
• Natural History Museum x Dunelm Collection from Dunelm
• Natural History Museum Stationery Range from Blueprint Collections
• Royal Horticultural Society (RHS) I Bug You Range from Dexam International
• V&A AW22 Arts & Crafts Collection from People Tree
• The Van Gogh Museum Home Fragrance Range from Floral Street Fragrances
• World Wide Fund for Nature (WWF) Natural World Range from Carousel Calendars


Best Fashion Retailer Of Licensed Brands
• Anthropologie
• Bershka
• BooHoo
• H&M
• Missguided
• Next
• Primark
• Urban Outfitters

Best Department Store or Mixed Retailer Of Licensed Brands
• Argos
• B&M
• Dunelm
• Home Bargains
• John Lewis
• M&S
• Selfridges
• WHSmith

Best Supermarket Of Licensed Brands
• Aldi
• Asda
• Co-op
• Iceland
• Morrisons
• Sainsbury’s
• Tesco
• Waitrose

Best Specialist Retailer Of Licensed Brands
• B&Q
• Boots
• Carpetright
• Claire’s Accessories
• Homebase
• Lakeland
• Specsavers
• Superdrug


Best Licensed Heritage Or Institution Brand
Open to: All licensed heritage or institution brands (including museum, gallery, heritage, charity or visitor attraction brands) that have executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022.
• Ashmolean Museum
• Battersea Dogs and Cats Home
• English Heritage
• Historic Royal Palaces
• Morris & Co
• The National Gallery
• Natural History Museum
• National Trust
• Royal Horticultural Society (RHS)
• Sanderson
• Van Gogh Museum
• Victoria and Albert Museum (V&A)

Best Licensed Lifestyle Brand
Open to: All licensed FMCG non-food brands (including those brands hailing from automotive/travel, home goods, electricals, DIY, media, toy and sports goods’ brands) that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022.
• Braun
• Country Living
• Ford
• Goodyear
• House Beautiful
• Playboy
• Sophie la Girafe
• Transport for London (TfL)
• Xbox

Best Licensed Design-led Lifestyle Brand
Open to: All licensed brands from design-based properties that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022.
• Alice Scott
• Cath Kidston
• Clarke & Clarke
• Divine Savages
• Emoji
• Harlequin
• Laura Ashley
• Me to You
• Scion
• Smiley

Best Licensed Food Or Beverage Brand
Open to: All licensed food, confectionery, beverage, restaurant or eating places brands that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022.
• Baileys
• Barratt
• Chupa Chups
• Coca-Cola
• Guinness
• Heinz
• Hershey
• Jelly Belly
• Slush Puppie
• TGI Fridays

Best Licensed Fashion or Talent Brand
Open to: All licensed fashion or talent brands (including celebrities and ‘name’ brands from the world of sport, music, cookery, art/design or icons) that executed licensing activity (including in the UK) in the period 1 January 2022 to 31 December 2022.
• Alice Temperley
• Amy Winehouse
• Billie Faiers
• Eleanor Bowmer
• Emma Bridgewater
• Meg Hawkins
• Nadiya Hussain
• Sara Miller London
• Their Nibs

For tables and tickets for the Brand & Lifestyle Licensing Awards 2023, please contact Clare at Createvents on or call 0118 334 0085, or you can reserve and pay online at the Max Publishing Digital Box Office.

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