Toys & Games

Gray Bright – Senior Director of Product Design and Development at Hasbro Gaming ­– on the collaborative design process behind Wordle: The Party Game.

Maestro Media’s Javon Frazier discusses bringing brands like The Binding of Isaac and Sally Face into board games.

Marvel, Minions and more: the endless licensing appeal of Spot It and Dobble.

“This is a huge opportunity for us to drive sales direct to the consumer and to offer personalised quality gifts,” said David Sprei, Commercial Director at Penguin Ventures.

“We are absolutely blown away by the support for Elden Ring: The Board Game,” said Mat Hart, Co-Founder and Creative Director at Steamforged Games.

“Cryptozoic has done a phenomenal job of capturing the retro vibe and warped humour of my artwork to produce such a fun and collectible set of high quality games,” said Rhodes.

The game comes with an exclusive collectible 4” Squishmallows Cam the Cat plush.

Start Licensing’s Ian Downes looks at how a show-specific approach might be the way forward for brands looking to tackle ‘unofficial’ product at MCM Comic Con.

“Delighting children is the motivation for everything that we do at Acamar Films and it is exhilarating to be opening such an innovative retail experience with British Land,” said Kirsty Southgate, Director of Experiential & Promotions at Acamar Films

“We’re excited to see Joel, Ellie and more of our beloved characters take on new life through stunning artwork and mechanics that immerse players in the world of The Last of Us,” said Neil Druckmann, Co-President of Naughty Dog.