Spirit Halloween teams with PepsiCo for MTN DEW costumes

“Whether you’re dressing up as one of your favourite DEW flavours or going all in as the VOO-DEW Grim, these limited-edition costumes are sure to turn heads this Halloween season,” said Kym Sarkos, Executive Vice President at Spirit Halloween.

The Brand Radar: Museum Selection and the benefits of a design-led approach to heritage licensing

With Museum Selection turning 20 this year, Start Licensing’s Ian Downes looks at how the retailer is a good example of how to succeed through a laser-like focus on product, design and presentation.

Warner Bros to open first FRIENDS-inspired Central Perk Coffeehouse in 2023

“We’re looking forward to giving fans a Central Perk of their own,” said Peter van Roden, SVP of Warner Bros. Themed Entertainment.

Brand Design Conference goes virtual

This year’s event will now take place virtually, with content released throughout the last week of November.

MGM teams with Good Shepherd Entertainment and Teravision Games for Killer Klowns from Outer Space: The Game

“Not only will dedicated fans of the original film be excited for the video game’s take on the property, but it will also introduce the cult classic to a new generation of Killer Klowns enthusiasts,” said Robert Marick, Executive Vice President Global Consumer Products and Experiences at MGM.

Funcom and Legendary Entertainment ready Dune: Awakening

“Dune: Awakening truly promises to bring the world of Dune to life in an exciting new way,” said Sam Rappaport, VP of Interactive Media at Legendary Entertainment.

Asmodee Entertainment’s Vanessa Jack on the passion, creativity and energy of the licensing community

Vanessa Jack, Assistant Licensing Manager at Asmodee Entertainment, talks us through her route into licensing – and her first impressions of the industry.

Devolver Digital details toy slate for Fall Guys

“Collaborating with creative, knowledgeable and market-leading partners like Moose Toys, Hasbro and Wow Stuff! means we can bring Fall Guys to life through consumer products that will thrill its community,” said Fée Heyer, head of global licensing at Devolver Digital.

Brazilian menswear brand Oficina Reserva launches Peaky Blinders collection

Marks the first official Peaky Blinders clothing line to launch in Brazil.

The Lord of the Rings and Doctor Who to enter the world of Magic: The Gathering in 2023

The launches fall under Magic: The Gathering’s Universes Beyond banner, which has previously introduced the likes of Stranger Things, The Walking Dead and Fortnite into the Magic brand.

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