Born to License brings Bandou and Hasbro together for Peppa Pig launch

Bandou has partnered with Hasbro on a Peppa Pig kids headphone range.

The limited-edition release features two headphone styles: Peppa’s version in her signature pink and red palette, and George’s version in two shades of blue. Both designs boast safe listening levels, durable construction and lightweight comfort.

This launch marks the first of several collaborations between Bandou and Hasbro, with more characters set to make their debut in future collections.

The agreement was facilitated by licensing agency Born to License, who guided Bandou through every step, from deal negotiation and creative development to marketing and launch strategy.

“Bringing Peppa Pig to life through a line of headphones has been such an exciting way to expand our reach into kids’ lifestyle products,” said David Born, CEO of Born to License.

“Bandou’s design team has done a fantastic job of capturing Peppa and George’s personalities in a product that’s both playful and practical.”

Benjamin Hogue, Owner of Bandou, added: “At Bandou, we’re passionate about creating products that blend fun with functionality.

“Launching with Peppa Pig feels like the perfect way to start our journey with Hasbro, and we’re thrilled for families to see what’s coming next.”

The Bandou x Peppa Pig Kids Headphones Collection is available now exclusively at mybandou.com.