AMEET Publishing readies LEGO Bluey activity and colouring books

AMEET Publishing has teamed up with The LEGO Group and BBC Studios to publish a new range of LEGO Bluey activity and colouring books.

The first three books in the slate include Bluey’s Beach Day and Bingo’s Backyard activity books, as well as a Colour and Play! Colouring Pad. All three will come with an official cover-mounted LEGO Bluey minifigure and custom play accessories.

“Bluey is a global phenomenon and one of the most-watched television shows worldwide,” said Anna Fickenscher, Relationship & Development Director at AMEET.

“Bringing Bluey and her family into the LEGO ‘Playful Reading’ ecosystem is an incredible milestone for the AMEET team. By ensuring that each book contains an authentic LEGO Bluey minifigure and matching accessories, these engaging activities and illustrations will be sure to delight the next generation of fans.”

Jan Paterson, Director, Books and Audiobooks Publishing at BBC Studios added: “We are thrilled to further expand our highly successful Bluey publishing portfolio with AMEET, the LEGO Group’s official publishing partner.

“We are confident that AMEET’s exciting new range of premium LEGO Bluey activity and colouring books will prove hugely popular with Bluey fans and spark strong interest from retailers alike.”

AMEET will be showcasing its’ new LEGO Bluey range at upcoming international book fairs to discuss co-edition deals with publishers around the world.