Interviews

Bradley Bowman – Hasbro’s Senior Director of Global Licensed Toy and Games – on what to expect from the ‘Stretchiverse’.

Games, books, Comic Cons and more: in conversation with Marc Sach – the creator of Fuzzballs.

“Almost any artwork can be suitable for licensing”: Mijke Konijn takes us inside her creative process.

Bits + Pixels Directors Su-Yina Farmer and Sandra Arcan talk Resident Evil make-up, Terraria apparel – and plans for The Witcher.

Publishing Director Ame Verso reveals why David & Charles is careful not to ‘niche the niche.’

“The most important advice is to have an exit plan”: Chris Isitt on what toycos should consider when looking at licenses.

Kids Industries’ Hemanshi Mehta talks us through a recent licensed launch that shows how licensing can do far more than simply ‘sell’.

Kids Industries’ Maya Bharal discusses the power of fandom, and why more brands should embrace irreverence.

Kids Industries’ Frankie Stevens talks fandom, and reveals her pick of a recent licensed launch that impressed.

Jeff Kaplan of Retrobrands USA talks us through his work bringing back IP like Extreme Dinosaurs and Bain De Soleil.