The Brand Radar: From The Repair Shop: The Christmas Doll to The BBC Puzzle Book, a look at the creativity of licensed publishing

Inspired by the Booksellers Association’s Christmas Books catalogue, Start Licensing’s Ian Downes puts licensed publishing in the spotlight.

Our top 10 most read articles of 2022

Our chat with CAA Brand Management’s Ellie Parry about being hands-on with brands was our most read interview of the year.

Amazon Studios secures film and TV rights to Warhammer 40,000

Actor – and passionate Warhammer fan – Henry Cavill is set to star in and executive produce the Warhammer 40,000 franchise across all Amazon Studios productions.

Koi launches Teletubbies footwear

The Tubbytronic Dipsy Boots are ‘Teletubbies meets goth’, with the vegan boots adorned with silver chains and a Dipsy head.

Vignobles Bardet debuts The Lord of The Rings wine range

The collaboration with Middle-earth Enterprises was brokered by Asgard Media, who signed Vignobles Bardet as a client during lockdown.

Stuff We Loved 2022: What are the industry’s favourite licensed launches of 2022?

We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!

Aidan Taylor-Gooby on Magic Light Pictures – the production company behind The Gruffalo film… And more!

The magic brands behind Magic Light Pictures: Aidan Taylor-Gooby discusses the BAFTA-winning business

Marc Sach on his licensing journey with Fuzzballs – and the importance of a fan-first approach

Fuzzballs Director Marc Sach on his tough early conversations in licensing and the advice he’d give new brands.

Endemol Shine North America’s Tamaya Petteway on fresh ideas and authentic partnerships

Staying creative and feeling proud: Tamaya Petteway on working for Endemol Shine North America

Lisle Licensing secures apparel and dress-up partners for Rainbow’s Pinocchio and Friends

Fashion UK are on board to create apparel, while Smiffy’s will debut a dress-up range based on the popular CBeebies show.

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