Who’s brand looks bland in this year’s Christmas ads? Against all odds, none of them says Deej Johnson…

The HUNTR/X “What It Sounds Like” 3-Pack features Rumi, Mira and Zoey as seen in their final performance in the film.

Freakwency converts from six-inch robot mode to WSQK van mode in 16 steps.

“It’s unfiltered creativity”: Invisible Narratives CEO Adam Goodman and Lisa Streff, Global’s SVP of Licensing & Brand Development for North America, discuss the unique appeal of Skibidi Toilet.

“I am really excited to see the Millimages and Smiley teams bring the best of their talent to bring unique stories and beautiful products to our global fans,” said Nicolas Loufrani, CEO at The Smiley Company.

“After a landmark year we are confident that Mel will be a tremendous asset as we look to build on our achievements and explore exciting new ventures,” said Clare Piggott, Managing Director of Larkshead Licencing.

From local licensing to pop-up experiences, industry figures share their thoughts on how brands can help the high street.

“China shows what’s possible when ambition and scale align”: Licensed Ltd’s Paul Bufton reflects on an inspirational trip to China.

In conversation with Danilo Productions’ Head of Design for Cards Corrina Cartlidge, Head of Design for Calendars Bradley Green and Licensing Director Dan Grant.

“This collaboration shows just how magical advertising can be when world-class creative meets timeless storytelling,” said David Born, CEO of Born Licensing.