Champion debuts latest Muhammad Ali collaboration
The new range pays tribute to Ali’s gold medal-winning performance at the 1960 Olympics in Rome.
Reemsborko to helm products push for the films of Dario Argento
Widely considered the master of Italian horror films, Dario Argento’s filmography includes cult classics like Suspiria, Deep Red, Tenebre and The Bird With The Crystal Plumage.
Mondo launches Godzilla Museum range with Godzilla: The Animated Series statue
The range of small-scale collectible statues will celebrate all iterations of Godzilla throughout its history, from its most iconic looks to new artist interpretations.
Chinti & Parker’s Anna Singh on celebrating colours and creativity with Crayola
Anna Singh, Co-Founder at Chinti & Parker, talks about designing the range – and why Crayola proved a perfect fit for the knitwear firm.
Victoria Whellans on WildBrain CPLG’s growing lifestyle portfolio
Victoria Whellans tells us how WildBrain CPLG expands its entertainment, sport and brand licensing.
Homesick brings Budweiser into candles with Backyard BBQ fragrance
“So many of our favourite summer memories involve BBQ and Bud, meaning we had a ton of personal experience to draw on creating these candles,” said Homesick’s Lauren Lamagna.
The Brand Radar: Welbeck Publishing, The FA and creativity in sports licensing
Prompted by the announcement of Welbeck Publishing’s England: The Official History, Start Licensing’s Ian Downes looks at how this kind of launch can create a ripple effect for The FA.
Chinti & Parker teams with Crayola for collection of sweaters, tracksuits and t-shirts
‘Crayola embodies the true essence of Chinti & Parker’s spirit, sharing our love of colour and always championing creativity, fun, self-expression, and a general sense of playfulness,’ read a statement from Chinti & Parker.
Brian Bolland’s Judge Dredd artwork to be celebrated in deluxe Apex Edition book
The book includes high-resolution scans from the likes of The Cursed Earth, The Day the Law Died, The Judge Child Quest and Judge Death Lives.
The Hershey Company to bring its sweet brands into toys and games with the likes of Jazwares, Spin Master and Funko
Partnerships include Kellytoy for plush, Spin Master for games and YWow for novelty sized puzzles.