“With a digitally engaged audience that embraces the brand’s all-natural ingredients, bright colour palette and Japanese heritage, HI-CHEW is establishing a unique position in culture,” said Allison Ames, President and CEO of Beanstalk.

“I’ve always considered myself a champion of how powerful licensing can be for those that are yet to experience it, and Born to License will allow me to build on that,” said David Born, Founder and CEO of Born Licensing.

Following successful launches with Dungeons & Dragons and Magic: The Gathering, this new agreement also includes Transformers.

The model is made up of 516 pieces and features a working viewfinder, the iconic Color Spectrum, exposure compensation dial and a shutter button.

Start Licensing’s Ian Downes speaks to two licensees new to licensing: Atlantic Mats’ Susan Baker and Diane Daley of China Petals.

Creator Matthew Walker joins Aardman’s Senior Brand Manager Laura Burr to chat Lloyd of the Flies.

“I am hugely excited to join Penguin Ventures; the character brands are personal favourites of mine,” said Houston.

We asked figures in the licensing industry for their favourite launches of the year. The only caveat… They couldn’t choose a product or experience they were involved in!

The top 10 includes chats with Hasbro’s Marianne James, Warner Bros. Discovery Global Consumer Products’ Jay Young and Disney’s Ethan Lawrence.

Nadine Causey, Snr. Vice President at GWR, discusses the areas they’d expand into… With the right partner!