Interviews

Interview
ARTiSTORY, Yizan He

ARTiSTORY CEO Yizan He on design, storytelling and innovation in museum licensing

ARTiSTORY CEO and Founder Yizan He discusses his aim to change the way that art is shared and experienced through licensing.

Interview
Yong Ming Choong, Jacky Lai, National Gallery, ARTiSTORY

Chefs Yong Ming Choong and Jacky Lai on bringing Van Gogh’s Sunflowers to life as an afternoon tea experience

Fairmont Singapore’s Executive Pastry Chef Yong Ming Choong and Senior Sous Chef Jacky Lai discuss working with ARTiSTORY to bring Van Gogh’s Sunflowers to life in food.

Interview
Gerry Breslin

Scrabble by the book: Publishing Manager Gerry Breslin on branded dictionaries by HarperCollins

As Scrabble turns 75, Gerry Breslin discusses how HarperCollins extends the brand in books

Interview
Jon Morse, Tomato Source, Ian Downes

Tomato Source’s Jon Morse on the two hats you have to wear when designing licensed products

Jon Morse – Senior Designer and Creative Lead at Tomato Source ­– discusses sustainability, fandom and trendspotting.

Interview
Jamie Anderson, The Cartoon Museum, Gerry Anderson

Jamie Anderson reveals what’s in store at The Cartoon Museum’s Gerry Anderson Exhibition

Anderson Entertainment’s MD, Jamie Anderson, discusses the art of Gerry Anderson brands

Interview
Liz Peters, Tonies

Liz Peters, Head of Portfolio UK and Ireland at tonies®, discusses what makes a great brand partner

Why Liz Peters never says never when looking for licenses at tonies®

Interview
Julia Majure, Virginia Corbella, IMC Toys, Cry Babies

IMC Toys’ Julia Majure and Virginia Corbella discuss bringing something fresh to the doll aisle with Cry Babies

IMC Toys’ Julia Majure and Virginia Corbella explain what inventors need to know about creating for Cry Babies.

Interview
Cheryl Graham, Quorn, Ian Downes

Cheryl Graham – Licensing Manager at Quorn – on expanding the scope of the meat free brand

Quorn’s Cheryl Graham on sustainability, brand design and recipes!

Interview
JM Duparc, Identity Games, The Traitors

Identity Games’s Chief Creative, JM Duparc, discusses how The Traitors went from TV show to family game

What makes The Traitors and Miffy right for Identity Games? JM Duparc on licenses old and new.

Interview
Lauren Shipman, Posh Paws, Deej Johnson

Lauren Shipman, Group Brand and Marketing Director at Posh Paws, on why they’re open to anything…

Lauren Shipman, talks Posh Paws, changing landscapes – and what’s on the horizon in plush.

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