Interviews

Meghan Cole, Head of Retail at Shakespeare’s Globe, talks to us about favouring bold designs over a ‘ye olde worlde’ style.

Abigail Ratcliffe, Senior Manager of Publishing and Licensing at Royal Museums Greenwich, on bringing the brand’s archive of art and objects into consumer products.

Kyle Nolan – Partner, Executive Producer & Head of Production at STURDY. – on carefully crafting IP-infused experiences that don’t feel too brand-centric.

Jappy Agoncillo discusses his extraordinary art for the 100th anniversary of Warner Bros.

Maxine Lister – Head of Licensing at the Natural History Musuem – talks us through some recent collaborations with Biscuiteers, Joanie and Dunelm.

Laura Freedman-Dagg – Global Licensing Group’s Head of Retail – talks us through the enduring success of BLE’s Retail Mentoring Programme.

Jess St. Pierre – Marketing Manager at Carrs Pasties – on wanted to add something new to the market with the firm’s Aardman collaboration.

Krisi Smith lifts the lid off the teapot and tells us what makes a brand right for Bird & Blend.

And ACTION! Rand Marlis on which products work for the movies he represents… And why!

From BT Phonecards to Pinata Smashlings: Toikido’s Anthony Rule on their upcoming toy launch…