Interview
What does art and craft book publisher David & Charles bring to licensing? Ame Verso tells all…
Publishing Director Ame Verso reveals why David & Charles is careful not to ‘niche the niche.’
Industry consultant Chris Isitt on fan culture, dress-up struggles – and what toycos should consider when evaluating a brand
“The most important advice is to have an exit plan”: Chris Isitt on what toycos should consider when looking at licenses.
Hemanshi Mehta – Research Executive at Kids Industries – talks AI, fandom and how licensing can bolster learning
Kids Industries’ Hemanshi Mehta talks us through a recent licensed launch that shows how licensing can do far more than simply ‘sell’.
Maya Bharal – Junior Strategist at Kids Industries – on how fandom can elevate communities
Kids Industries’ Maya Bharal discusses the power of fandom, and why more brands should embrace irreverence.
Frankie Stevens – Designer at Kids Industries – on why brands are embracing ‘traditional-looking’ designs
Kids Industries’ Frankie Stevens talks fandom, and reveals her pick of a recent licensed launch that impressed.
“Timing is key”: Jeff Kaplan of Retrobrands USA on what makes a brand worth reviving
Jeff Kaplan of Retrobrands USA talks us through his work bringing back IP like Extreme Dinosaurs and Bain De Soleil.
Hasbro’s Jeehyun Kim on co-creating fresh lines for PLAY-DOH and NERF with Horizon Group USA and Franklin Sports
Jeehyun Kim – Associate Product Development Manager in licensing at Hasbro – talks us through recent highlights for the two beloved brands.
Hasbro’s Kaiser Ramos discusses new launches for FurReal, Jem and the Holograms – and the key to fruitful creative collaborations
Kaiser Ramos – Associate Product Development Manager in licensing at Hasbro – talks us through recent collaborations with Just Play and The Loyal Subjects.
Hasbro’s Shelby Bowman on why brands like LITTLEST PET SHOP and LITE-BRITE continue to resonate
Shelby Bowman – Senior Product Development Manager for Global Licensing at Hasbro – discusses collaborating with Basic Fun! on new lines for beloved IP.
Tela’s Gabi Drew on the benefits of looking at brands through a lifestyle lens
Tela CEO Gabi Drew looks at how the lifestyle lens can lead to products that power community and connection.









