Universal Products & Experiences details slate of products and experiences for Gabby’s Dollhouse: The Movie

Universal Products & Experiences has detailed a raft of products and retail experiences inspired by the upcoming release of DreamWorks Animation’s Gabby’s Dollhouse: The Movie, set to land in cinemas this September.

Master toy partner Spin Master has new playsets, figures, plush, games and puzzles, including the Meow-mazing Dollhouse that connects to the Meow-mazing Interactive Pandy Paws Plush.

A new multiplatform console video game from Outright Games is also set to launch alongside the film later this year, along with new experiences available on Roblox. Additionally, Reebok is launching a capsule collection featuring two styles with character-inspired details and light-up features on May 29th.

Fans will be able to meet and play with Gabby in an immersive retail experience at Universal Kids Resort, opening in Frisco, Texas in 2026. In partnership with DreamWorks Animation and TEG Life Like Touring, Gabby’s Dollhouse Live will begin touring North America this fall.

“We look forward to Gabby’s Dollhouse: The Movie becoming a major theatrical event for families,” said Rafael Macias, Global CPG Commercial Officer, Universal Products & Experiences.

“There’s so much ahead of us with this brand. As we gear up for the film’s release in the fall, we’ll be revealing exciting new partnerships and dynamic retail activations that will ignite the imaginations of preschoolers worldwide and deliver endless opportunities to play, discover and learn with Gabby.”