Toys & Games
Hasbro extends partnership with Disney for Star Wars and Marvel toys and games
“It’s an honour to be able to deepen our relationship with Disney Consumer Products to create even more magical play experiences for consumers across the globe,” said Tim Kilpin, Hasbro’s President, Toys, Board Games, Licensing and Entertainment.
Hasbro brings Transformers and NFL together for new action figures
The 5.5-inch figures convert from robot action figures to football helmet modes in 23 steps.
Mighty Jaxx bolsters collectibles slate with Japanese IP, including Naruto, Godzilla and Bleach
“We’re excited to bring these cultural icons to life in a way that speaks to both longtime fans and new collectors,” said Jackson Aw, CEO of Mighty Jaxx Group.
Orchard Toys’ Heather Yates, Rowena Isotta-Day and Alice Morley discuss development of their new Bluey games
Heather Yates, Rowena Isotta-Day and Alice Morley on building engaging games around iconic episodes from the show.
Playmobil debuts latest Miraculous playsets
The new Playmobil playsets are a perfect tribute to the storytelling and imagination that define the Miraculous brand,“ said Luca Bonecchi, VP of Licensing for Europe at Miraculous Corp.
LEGO House to host LEGO Masters Academy experience
“We’re eager to fuse the worlds of entertainment and learning together in this new LEGO Masters Academy,” said Kathrine Kirk Muff, Managing Director of LEGO House.
PMI Kids’ World celebrates 30th anniversary
“Reaching this 30-year milestone is a testament to the passion, dedication, and hard work of our team, partners, and loyal customers around the world,” said PMI CEO Omer Dekel.
Peace Collective, Mattel and the Professional Women’s Hockey League unite for Barbie apparel collection
The collection is a tribute to ‘the women changing the game, both on and off the ice.’
Craft Buddy launches Disney Crystal Art Pin Badges
“We’re thrilled to bring the magic of Disney to life in a fresh and exciting way,’ said Gary Wadhwani, Co-Founder at Craft Buddy.
Mattel renews global licensing agreement with Disney for Toy Story
“We will continue to create toys and products that showcase the joy, surprise and fun that has made Toy Story an incredible property for families and fans of all ages,” said Nick Karamanos, SVP of Entertainment Partnerships at Mattel.