Suzy Raia
BBC Studios names Hakuhodo Inc as master licensing agency for Bluey in Japan
“We’ve seen incredible momentum for Bluey in Japan over the past year, with a passionate and rapidly growing fan base embracing the brands across generations,” said Suzy Raia, EVP for Global Consumer Products at BBC Studios.
Bluey comes to tonies
“For years, families around the world have asked for Bluey on the Toniebox,” said Tobias Wann, CEO of tonies.
BBC Studios to manage brand and licensing rights for My Friend Maisy
“We are hugely excited to welcome the publishing icon Maisy into the BBC Studios’ Brands and Licensing family,” said Suzy Raia, EVP Global Consumer Products at BBC Studios.
BBC Studios renews global licensing partnership with Moose Toys
“Moose Toys has been an outstanding partner in building an innovative toy and games program that reflects the authenticity, creativity and emotional heart of Bluey,” said Suzy Raia, EVP of Global Consumer Products at BBC Studios.
Funko teams with BBC Studios for Bluey POP! Vinyl figures
“These adorable collectibles are a fun way for fans of all ages to keep and share their favourite characters and moments,” said Suzy Raia, EVP, Global Consumer Products at BBC Studios.
BBC Studios details fresh toy launches for Bluey from Moose Toys, LEGO, TOMY and more
“We’re excited to keep raising the bar with best-in-class products and our brilliant partners who help Bluey inspire shared play on a truly global scale,” said Suzy Raia, EVP, Global Consumer Products at BBC Studios.
BBC Studios promotes Suzy Raia to EVP of Global Consumer Products
“I continue to be grateful for being surrounded by a world-class team as we take Bluey to the next level and bring audiences the most epic moment yet, the Movie!” said Suzy Raia.
Pottery Barn Kids launches Bluey collection spanning bedding, backpacks and lunch bags
“Pottery Barn Kids is known for exceptional quality and stylish designs, and we’re delighted to partner with them on this gorgeous, fashion-forward collection,” said Suzy Raia, SVP of Consumer Products for BBC Studios.
“Bluey has all the ingredients to be here forever”: Suzy Raia – SVP of Global Consumer Products at BBC Studios – on ambitions for the beloved brand
We sit down with Suzy Raia, SVP of Global Consumer Products at BBC Studios, to discuss a mammoth year for Bluey – and ambitions for the brand’s future.
BBC Studios teams with Bush’s Beans for Bluey Baked Beans
“This partnership is a natural fit, as fans know baked beans are joyfully featured in favourite episodes like ‘Grannies’ and ‘Fancy Restaurant’,” said Suzy Raia, SVP Global Consumer Products at BBC Studios.




