Josh Silverman
Paramount welcomes Ruth Henriquez as Vice President of Products & Experiences EMEA
“Ruth is a dynamic leader who brings a powerful combination of creative and commercial expertise, with a proven ability to scale brands and unlock new opportunities across markets,” said Josh Silverman, President, Global Products & Experiences at Paramount.
Mattel to launch Teenage Mutant Ninja Turtles toys from 2027
“Partnering with Paramount on this iconic property marks a significant moment for Mattel and the brand,” said Roberto Stanichi, EVP and Chief Global Brand Officer at Mattel.
Paramount appoints Josh Silverman as President of Global Products and Experiences
“I’m incredibly energised by the entrepreneurial spirit across Paramount,” said Josh Silverman.
Gap to kick off Mattel partnership with Barbie apparel range
“Each launch will celebrate our optimistic spirit of individuality and connection through creative expression and play,” said Christopher Goble, Head of Merchandising at Gap.
Talking Brands: Mattel is bringing Barney back… Which other classic kids’ TV shows are right for a relaunch?
Play Elevated’s Deb Weber, Imaginnovation’s Wayne Lindsay and Vize Creative’s James Oddy give us their picks for shows ripe for a comeback.
Mattel to bring back Barney in 2024
“We will introduce the iconic purple dinosaur to a new generation of kids and families around the world across content, products and experiences,” said Josh Silverman, Chief Franchise Officer and Global Head of Consumer Products at Mattel.






