Kylie Jenner collaboration “a seminal moment in Bratz history”, says MGA

“Kylie truly embodies everything Bratz has stood for since its inception 22 years ago – from being disruptive and rebellious to energetic and expressive,” said Bratz Creative Director Jasmin Larian.

Gordon’s Gin teams with Maya Jama for limited edition bottles of Gordon’s Premium Pink

The bottles feature Maya Jama’s signature phrases ‘Cling Cling, My Honeys’ and ‘You’re a Limited Edition, My Love’.

One month left to get your nominations in for Brands Untapped 100: 2023 Edition

There’s one month left to get your nominations in for the 2023 Edition of the Brands Untapped 100 – a publication celebrating designers, studios and creative leaders and that have done great work in the licensing industry over the past 12 months.

Products of Change launches “game-changing” POC Industry Framework resource

The POC Industry Framework has been devised to help businesses and individuals on their sustainability journey.

Talking Brands: Disney is embracing trading card games with Lorcana and Star Wars: Unlimited… What other brands might thrive in this area?

James Wallis, Jude Coram and Ben Townsend share their picks of brands ripe for the TCG treatment.

Andamiro USA supports Shaq’s Garage with Tic Shaq Toe arcade game

“Shaq’s Garage is a unique brand that was inspired by Shaquille O’Neal’s real-life love of cars, with a mission to engage and inspire kids of all ages around the world,” said Lloyd Mintz, SVP of Global Consumer Products at Genius Brands.

Cult Corner: What might fans of The Prisoner look for in newly licensed products?

Fans of The Prisoner aren’t young in age or huge in number… But what might they want to buy?

Nominations now open for Brands Untapped 100: 2023 Edition

The publication, celebrating designers, studios and creative leaders within licensing, launches on October 4th at this year’s Brand Licensing Europe show.

The Point.1888 to helm licensing push for The World of David Walliams, The Tiger Who Came to Tea and Mog

“We’re delighted to join forces with HarperCollins and help bring some legendary children’s stories to life,” said Katie Wilkinson, Head of Publishing and Operations at The Point.1888.

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