Brand Licensing Europe

With BLE fast approaching, we picked the brains of regular attendees and exhibitors on how to make the most of the show. Up next, we have Start Licensing’s Ian Downes…

“I’m excited to see what untapped talent lies out there and how we can guide them towards making their ideas into real consumer products programmes,” said competition chair Robyn Cowling.

Licensing Expo 2024 will take place from May 21st to 23rd, while Brand Licensing Europe 2024 has been dated for September 24th to 26th.

The session – chaired by Brands Untapped’s Billy Langsworthy – welcomed WildBrain CPLG’s Michael Ogunseitan, Skew’s Oliver Dyer and The Roald Dahl Story Company’s Stephanie Griggs.

The competition’s Product Design category saw students enter Wallace & Gromit concepts, with Penny Kyriacou emerging triumphant for her ‘Invent-A-Cards’ game.

The Brands Untapped 100, in association with Brand Licensing Europe,  is a celebration of the 100 top designers, product developers and creatives in the brand licensing industry who have excelled over the last 12 months.

Areas being covered includes the importance of disruption, whether creatives are valued in the licensing industry, the relationship between commercial and creative teams – and lots more!

The book – celebrating creatives and designers working in brand licensing – will be available to pick at from the Brands Untapped stand at F154.

“We have done everything possible to reduce disruption to our visitors, exhibitors and contractors,” said Anna Knight, SVP Licensing at Informa Markets.

“Set as a closer to BLE’s three-day fashion theme, the Culture & Unity runway show is the one to watch,” said Saphia Maxamed, founder of Black Lives Matter Licensing.