Sesame Workshop names Nishita Gupte as SVP of Strategy & Transformation

“Nishita has been critical in helping to accelerate progress against core priorities and position Sesame Workshop for growth,” said Joseph Giraldi, Chief Operating Officer of Sesame Workshop.

WOLFpak partners with Mattel for Barbie and Ken backpacks, bags and accessories

“This collection is playful, powerful and built to stand out,” said Hope Henderson, Licensing Manager at WOLFpak.

Funko bolsters KPop Demon Hunters line with Saja Boys, Bobby and more

New additions also include version of Rumi, Mira and Zoe, dressed in their ‘What It Sounds Like’ outfits.

Scrub Daddy partners with Teemill to launch first official merch store

“We’re bringing Scrub Daddy’s bold, cheeky energy to life with a merch line that plays effortlessly in culture,” said Lucy Hilton, Business Development Manager at Teemill.

“They offer stability with meaning”: Licensing expert Gemma Woodward on the unique appeal of heritage brands

Gemma Woodward discusses style guides, heritage highlights and her pick for an untapped brand filled with licensing potential.

Guardian of the Galaxy: Howard Roffman on George Lucas, Star Wars and the art of protecting a franchise

Licensing Legends is a new series of conversations with people who helped shape the global licensing industry. Licensed Ltd’s Paul Bufton’s kicks off the series by chatting with Howard Roffman, former President of Lucas Licensing.

A24 teams with Koyo Bear for Marty Supreme Sharpman shoe

This limited-edition launch brings back Japanese table tennis legend Ichiro Ogimura’s 1952 design.

Banijay Entertainment and All3Media to merge

The new company will be called Banijay and its combined roster of brands will include The Traitors, Big Brother, Survivor, Peaky Blinders and more.

Dungeons & Dragons Fan Expo to make London debut in August

The event will feature live gameplay, panels, traders and more.

BAGGU teams with Disney for Mickey & Friends collection

The Mickey & Friends collection sees iconic characters appear across 31 items.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.