Wow! Stuff signs as master toy partner for Odo
“Everything Odo stands for resonates and aligns with our own values,” said Wow! Stuff’s Director of Licensing, Kenny McAndrew.
The Brand Radar: Everyone seems to be playing Wordle… Does it have licensing potential?
With the online word puzzle Wordle soaring in popularity, Start Licensing’s Ian Downes looks at how Wordle could expand into consumer products and live experiences.
Walkers enters apparel sector with Poetic Brands
“Walkers is a dream property to work with as it holds a place in the hearts of many,” said Elliott Matthews, Managing Director of Poetic Brands.
Numskull Designs’ Karl Mizen on giving iconic characters the rubber duck treatment with Tubbz
Karl Mizen, Creative Director at Numskull Designs, tells us about the origins of Tubbz – and which character has been the toughest to ‘duckify’ so far.
Ashley Holman on innovation, inventors and plans for his new toy firm, ToyTopic
With partnerships in place with the likes of Hasbro and WowWee, we spoke with Ashley about what ToyTopic is bringing to the industry.
Ed Gamble and James Acaster’s Off Menu podcast gets apparel collection with Percival
The Percival range spans sweatshirts and t-shirts embodied with icons like a genie’s lamp, ice cream and pizza slices featuring James and Ed.
Campbell’s teams with CAMP for soup-scented candles
The limited edition Campbell’s candles come in two scents: Tomato Soup & Grilled Cheese and Chicken Noodle Soup
Brand & Retail UK’s Pitch Smarter Conference moves to February
“Visitor safety was always on my mind and I think we will be in a better position later in February,” said Event Director Ryan Beaird.
Maurizio Distefano Licensing to helm products push for Corto Maltese
The cult character has been described by Maurizio Distefano, President of Maurizio Distefano Licensing, as “an iconic and intriguing brand for adults”.
The Cartoon Museum readies Dredd@45 exhibition
“We’re excited to see the Cartoon Museum focus on Judge Dredd and the artists who have made him come alive for millions of readers over the past forty-five years,” said Jason Kingsley OBE, CEO of Rebellion.