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“Asteroids and Centipede will bring a new level of excitement to our giant cinematic screen sizes with multi-player gaming technology,” said SmashSwing CEO TJ Schier.

“Every licensed product will help protect Scotland’s nature, beauty and heritage for generations to come,” said Caroline Reid, Director of Commercial Enterprises at National Trust for Scotland.

“It’s a unique celebration of two Birmingham icons,” said David Asquith, Vice President of Retail at Aston Villa.

The collection includes reissued tees with era-authentic graphics.

“This is a phenomenal opportunity for everyone involved in brand licensing to hear how one of the biggest toy brands in the world crafts the revival of a much-loved heritage brand like Masters of the Universe,” said Ella Haynes, BLE event director.

The Wizard of Oz: The Official Film Adaptation Graphic Novel comes from Soo Lee, known for her work on ThunderCats: Cheetara and Disney Villains: Maleficent.

Born to License guided the licensing process for the collaboration – from assisting with initial acquisition and IP management to liaising with Toho Animation and facilitating approvals with Crunchyroll.

Louise Hinds, Head of Creative at Aykroyds, talks us through the company’s recent evolutions.

“This is a tremendous opportunity for us to compete on the same level as the biggest toy companies globally,” said John Huiberts, Troy Companies group CEO.

“The graphic novel serves as a powerful testament to resilience, justice, and freedom – a narrative that embodies the values we aspire to share with our Oni readers,” said Polarity CEO David Steward II.