Mattel teams with Nintendo for Fisher-Price Little People My Mario collection

Mattel has partnered with Nintendo to launch a Fisher-Price Little People My Mario collection.

My Mario is a collection of products, games and experiences inspired by Mario and his Mushroom Kingdom friends.

“Super Mario has been loved by generations, just like Little People,” said Brian Fitzharris, Senior Vice President & General Manager at Fisher-Price.

“Bringing these two worlds together lets parents share something they love from their childhood, while introducing toddlers to Mario through play designed just for them. It’s the best of both worlds!”

The My Mario Mario’s Adventure Playset features toddler-friendly activities inspired by the game, including iconic music and sounds, while the My Mario Bowser’s Airship push-along vehicle includes a cannonball launcher, bat-at spinners and a trapdoor pipe for drop-through play.

In addition, Fisher-Price Little People My Mario figures are available in a 6-pack and single-character assortment, including Mario, Luigi, Princess Peach, Toad, Yoshi, Bowser, and Fire Mario.