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“We translated NYBG’s inspiring archives of illustrations into design that feel timeless, intentional, and deeply connected to the environment,” said Jaimee Seabury, Vice President of GreenRow.
GreenRow has debuted a collaboration with the New York Botanical Garden spanning home textiles, décor and accessories.
The collection draws from NYBG’s extensive archives of botanical illustrations across a line of wallpaper, bedding, rugs, decorative accessories, tabletop and linens.
“Partnering with the New York Botanical Garden, we translated NYBG’s inspiring archives of illustrations into design that feel timeless, intentional, and deeply connected to the environment,” said Jaimee Seabury, Vice President of GreenRow.
“The new collection celebrates the depth of colour and the intricacy of natural patterns found in both flora and fauna, resulting in a truly nature-inspired assortment that is refined, unique and quintessentially GreenRow.”
Christa Boeke, Vice President, Retail & Brand Licensing at NYBG, added: “This collection draws from one of the world’s great botanical archives and a 250-acre living landscape to create something both timeless and entirely current.
“It’s NYBG translated into the home through GreenRow’s distinctly modern, vintage-informed lens – where design and the influence of the plant world come together in a way that’s meant to be lived with, while supporting the work that sustains it.”
The GreenRow x NYBG collection is available at the flagship GreenRow store in New York City’s SoHo neighbourhood and online at GreenRow.com. A curated assortment will also be available for a limited time at the NYBG Shop in the Bronx.
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