Dr. Squatch teams with Sydney Sweeney for limited-edition Sydney’s Bathwater Bliss soap

Dr. Squatch has teamed up with actress Sydney Sweeney to launch a limited-edition bar soap called Sydney’s Bathwater Bliss.

The bar – limited to a run of 5,000 – is formulated with exfoliating sand, pine bark extract and ‘a touch of Sweeney’s real bathwater’.

“We thrive on ideas that make you laugh and encourage you to pay attention to the ingredients in your personal care products,” said John Ludeke, SVP of Global Marketing at Dr. Squatch.

“This bar is bizarre, unexpected, and intended to get guys to think more deeply about the ingredients in the products they are putting on their bodies.”

Sweeney added: “When your fans start asking for your bathwater, you can either ignore it, or turn it into a bar of Dr. Squatch soap. It’s weird in the best way, and I love that we created something that’s not just unforgettable, it actually smells incredible and delivers like every other Dr. Squatch product I love.

“Hopefully, this helps guys wake up to the realities of conventional personal care products and pushes them towards natural.”

The soap will officially go on sale June 6th while supplies last.