Toys & Games

“Our fans have been asking for a LEGO set based on The Legend of Zelda series for a while!” said LEGO Designer Wes Talbott.

John Frazier – Director of Global Brand Strategy and Marketing for Hasbro’s preschool portfolio – on how PEPPA toys allow kids to take their fandom a step further.

“This collaboration represents a significant evolution in how holiday-themed brands can engage digitally,” said Darryl Lai, MD of Toikido US.

“On the licensing side, we are as busy as ever,” said Garima Sharma, VP of Partnerships and Licensing at Skybound Entertainment.

“These latest agreements provide fans with a range of nutritious and hydrating beverages and meals, along with delightful treats for a little indulgence as part of a balanced diet,” said Lisa K. Foster, Sr. Vice President, Licensing, North America at Miraculous Corp.

“For us to be able to do some cool things with authentic-looking figures, both physically and digitally… It’s going to be a real treat,” said Todd McFarlane, Founder and CEO at McFarlane Toys.

“Rabbids is one of those brands everyone wants to work on,” said Heathside’s Darren Epsa

“Moose’s translation of the Bluey brand is best-in-class,” said Andrew Carley, Director of Global Licensing at BBC Studios.

The magazine boasts design deep dives with licensees, creative catch ups with brand owners and in-depth interviews with the industry’s community of creative studios and design houses.

“There’s so much to look forward to!” Kristin McKay on the latest and greatest PEPPA PIG ventures