Tim Erickson
SNOOPY face comes to Apple Watch later this year
The animated watch face will see Peanuts characters interact with the watch hands, react to the weather conditions in the area and get active when the user does a workout.
As Peanuts turns 71, Executive Vice President of Brand Tim Erickson discusses how he plans to keep the brand fresh
Tim Erickson on why Peanuts is still going strong… And what he looks for in potential partners.