Hey Dude teams with SmileyWorld for footwear collection

“The shoes are filled with joy and manage to bring a smile to your face as soon as you see them,” said Ross Wilson, Chief Product Officer – Fashion for SmileyWorld.

Budgy Smuggler launches SmileyWorld swimwear

“The new collaboration with Budgy Smuggler felt like a perfect fit,” said Ross Wilson, Chief Product Officer – Fashion, at The Smiley Company.

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