PUMA and BMW launch capsule collection celebrating 100th anniversary of Roy Lichtenstein

The apparel range takes inspiration from Lichtenstein’s iconic BMW Art Car.

PUMA to launch Squishmallows apparel and footwear in 2024

“Demand for Squishmallows is not slowing down, so we are thrilled to collaborate on a fun and exciting spin on the iconic and vibrant PUMA style,” said Sam Ferguson, Senior Vice President of Licensing at Jazwares.

PUMA debuts back to school-inspired SpongeBob SquarePants range

Featuring playful doodle designs, drop two of the PUMA x SpongeBob collaboration spans both footwear and apparel.

PUMA debuts The Flash RS-X shoe

PUMA’s RS-X shoe has been given a crimson and yellow makeover by the team at BAIT.

PUMA to launch Formula 1 apparel, footwear and accessories

“PUMA has a rich history in motorsport, making them the perfect fit for F1 as we take the sport’s apparel to the next level for fans on the street, drivers in the paddock, and everything else in between,” said Stefano Domenicali, President and CEO of Formula 1.

PUMA debuts Miraculous apparel and footwear

“Transformation and empowerment are at the heart of both Miraculous and PUMA, inspiring everyone, everywhere, to be and do their best,” said ZAG Founder and CEO Jeremy Zag.

PUMA launches apparel and footwear celebrating 10 years of FINAL FANTASY XIV Online

‘PUMA continues to support gaming as an important part of the culture around consumers,’ said PUMA.

PUMA partners with Kellogg’s for collection celebrating 70 years of Tony the Tiger

The mascot for Frosted Flakes – known as Frosties in the UK – is honoured with two sneaker designs in the Suede and Roma styles.

PUMA to launch CoComelon collection in Spring 2023

PUMA also revealed that exclusive brand collaborations aimed at a younger audience – like CoComelon – would be at the heart of its expanded partnership with Foot Locker.

PUMA debuts Pokémon footwear and apparel collection

The sneakers focus on fan-favourite characters like Pikachu, Charmander, Squirtle and Gengar.

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