“Crafters like gardening and gardeners like crafting”: West Design’s Jo Bray on why an RHS collaboration made sense

Jo Bray, Managing Director – Sales and Marketing at West Design Products, discusses the rise and rise of crafting.

Lisle Licensing eyes partners in homewares, fragrances and more for Poodle & Blonde

“We believe now is the right time to launch licensed ranges which engage push the boundaries of conventional home furnishings,” said Poodle & Blonde founders Whinnie Williams and Kierra Campbell.

Formitalia Group teams with Warner Bros Discovery for Batman-inspired furniture collection

“We will put our heart and soul into creating a collection that embodies the spirit of Bruce Wayne and can’t wait to share it with the world,” said David and Gianni Overi, President and CEO of the Formitalia Group.

Hasbro teams with Emma Bridgewater for Peppa Pig 20th anniversary collection

The range combines recognisable characters and phrases with signature Emma Bridgewater style.

The Brand Radar: Brands in the mix for Gift of the Year 2024

Start Licensing’s Ian Downes looks at what’s in the running for 2024’s Gift of the Year awards to see how licensed ranges fared.

Godinger to debut Frank Lloyd Wright menorah collection at Atlanta Market

Godinger’s Beth Sholom collection is inspired by the synagogue Wright designed in Pennsylvania.

Tetris welcomes IMG as its licensing agent in the US, Canada and EMEA

“This year is the Tetris brand’s 40th anniversary so we can’t wait to see what opportunities the team at IMG will secure for us,” said Maya Rogers, CEO of Tetris.

View from the New: Atlantic Mats and China Petals discuss new launches with the Ashmolean Museum

Start Licensing’s Ian Downes speaks to two licensees new to licensing: Atlantic Mats’ Susan Baker and Diane Daley of China Petals.

Sofitel St James’s launches Smeg Afternoon Tea experience

‘Afternoon Tea Avec Smeg’ is hosted in the hotel’s Rose Lounge, decorated with Smeg’s distinctive appliances.

Penguin Ventures to lead consumer products push for Tom Fletcher’s Who’s in Your Book? series

“The characters and the imaginary worlds they inhabit translate beautifully on our carefully curated range of consumer products,” said David Sprei, Commercial Director at Penguin Ventures.

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