Sofitel St James’s launches Smeg Afternoon Tea experience

‘Afternoon Tea Avec Smeg’ is hosted in the hotel’s Rose Lounge, decorated with Smeg’s distinctive appliances.

Penguin Ventures to lead consumer products push for Tom Fletcher’s Who’s in Your Book? series

“The characters and the imaginary worlds they inhabit translate beautifully on our carefully curated range of consumer products,” said David Sprei, Commercial Director at Penguin Ventures.

Alice Molyneaux – Head of Licensing and Brand Partnerships at Liberty – talks innovation, partnerships and ‘good design’

“We’re a brand like no other”: Liberty’s Alice Molyneaux discusses how to keep a legacy IP fresh and exciting.

Ruggable launches Arsenal collection

The Highbury Burgundy rug comes features a design inspired by the club’s iconic red currant shirts.

Two Daughters Entertainment’s Rob Goodchild on building Moley into an enduring global children’s brand

Rob Goodchild, Commerical Director at Two Daughters Entertainment, talks toys, animation and the benefits of being a nimble company.

Leblon Delienne celebrates 100 years of Warner Bros with Bugs Bunny lamp

The lamp is designed by Paul Cocksedge and just 100 have been made.

Warner Bros Discovery details slate of partners celebrating 25 years of The Powerpuff Girls

Partners on board for the anniversary include Nike, Dolls Kill and Sassy Woof.

Ashmolean Museum welcomes new partners across areas like coffee, liqueurs and mosaic kits

“These new licensees dovetail well with some of the key objectives we have, including working with local Oxfordshire businesses and being proactive where possible around sustainability,” said Ian Downes of Start Licensing, the Ashmolean’s licensing agency.

Eichholtz debuts The Met collection spanning furniture, home décor and lighting

“A shared commitment to design and creativity unite The Met and Eichholtz for this new collaboration,” said Josh Romm, Head of Global Licensing & Partnerships at The Met.

RHS strikes partnership with Haws Watering Cans

“The art of watering is critical to the team at Haws, and we know that new products and guidance on best watering practices will flow from this collaboration,” said Mark Jenner-Parson Commercial Director at Haws Watering Cans.

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