Homewares
Jazwares launches SquishPillows
“When we learned so many were already using their Squishmallows as pillows, we knew we had to dream up and disrupt the home goods category by developing a branded pillow unlike any other,” said Laura Zebersky, President and Chief Commercial Officer, Jazwares.
Airstream launches Frank Lloyd Wright Usonian Travel Trailer
“Collaborations like this bring new ideas to the table and push our design and engineering teams beyond their comfort zone,” said Bob Wheeler, President and CEO at Airstream.
Craft Buddy to launch Crystal Art products for Dr. Seuss brands including The Grinch and The Cat in the Hat
“We’re incredibly excited to be working with Dr. Seuss Enterprises on this new creative journey,” said Gary Wadhwani, Co-Founder at Craft Buddy.
Surge Brands to expand 1-800-Flowers.com into outdoor accessories, garden products and more
“We see tremendous opportunity to grow the brand through meaningful, high-quality partnerships that reflect the warmth, creativity, and innovation 1-800-Flowers.com is known for,” said Ari Freedman, Vice President of Licensing at Surge Brands.
Dr. Squatch teams with Sydney Sweeney for limited-edition Sydney’s Bathwater Bliss soap
“We thrive on ideas that make you laugh and encourage you to pay attention to the ingredients in your personal care products,” said John Ludeke, SVP of Global Marketing at Dr. Squatch.
Beanstalk looks to expand MAGNA-TILES into apparel, home goods, arts and crafts, and more
“We look forward to expanding the brand’s reach and creating exciting new opportunities through best-in-class licensing partnerships and product extensions,” said Caren Chacko, SVP, Brand Management at Beanstalk.
Lisle Licensing signs as licensing agent for Parisi, a new lifestyle brand from Kelly Brook and Jeremy Parisi
“Bringing a brand like Parisi to life is a joy,” said Francesca Lisle, MD of Lisle Licensing.
Sophie Allport readies 2025 RHS Chelsea Flower Show collection
“The collection brings the joy and abundance of gardening, and the fun of gardening with help from your furry friends, into the home,” said Cathy Snow, Licensing Manager at the RHS.
Blinds 2go launches Disney Home x Sanderson collection
“What a joy to share these designs with the world, bringing archival designs and truly iconic characters to homes through these charming, whimsical patterns,” said Claire Vallis, Design Director at Sanderson.
Montegrappa celebrates 85 years of The Flash with limited-edition pens
The range of fountain pens and rollerballs come in bright crimson and gold, limited to a run of 330.