Hanna Willis
Minecraft enjoying “incredible momentum” going into Licensing Expo 2026
“Minecraft continues to grow because it’s a platform for creativity that extends far beyond the game itself,” said Hanna Willis, Head of Global Consumer Products for Minecraft.
Minecraft details raft of new licensees across accessories, footwear, gaming gear and more
“Minecraft’s global licensing program continues to flourish, and we’re thrilled to welcome such a diverse array of new partners,” said Hanna Willis, Head of Consumer Products for Minecraft.






