Gabriela Arenas

“We are amplifying the interaction, the size – and the laughs – with the new Tickle Me Elmo Giggle Max,” said Sunny Lauridsen, Senior Vice President of Brand Strategy and Marketing at Just Play.

Gabriela Arenas – SVP, Global Licensing at Sesame Workshop – discusses the company’s values-driven approach to partnerships.

“This collection really captures what makes creative collaboration so special,” said Robert Prinzo, Head of Global Licensing at Cloudco Entertainment.

“There’s something timeless about positivity and coming together, which is why this collaboration feels especially meaningful right now,” said Robbie Prinzo, Head of Global Licensing at Cloudco Entertainment.

Sesame Workshop enters licensing agreement with karaoke product Singing Machine