Sunny Side Up Consulting readies Halloween line-up of lyrical merchandise

The collection includes Super Freak, Monster Mash, Monster, The Boogie Man and more.

Ground Up’s Wicked sneaker lands at Walmart

The sneaker features a pink and green ombre design representing the contrasting personalities of Elphaba and Glinda.

Why do horror brands work so well for CLC Creative Licensing? Rand Marlis tells all

President of CLC Creative Licensing, Rand Marlis, discusses new products – and old films!

Julia Cash on Mad Beauty’s innovative approach to bringing brands into beauty

Mad Beauty co-founder Julia Cash on design, inspiration and pushing licensors out of their comfort zone.

Paramount teams with The Sidemen for Teenage Mutant Ninja Turtles collaboration

“From t-shirts to boxing gloves, there’s something for everyone, and we can’t wait for fans to get their hands on it,” said Rebecca Jenkins, VP of Consumer Products for UK & Ireland, Australia and New Zealand, Israel and South Africa at Paramount.

WildBrain CPLG brings Peanuts and Blue Dragon Art together for touring art exhibition

“We’re thrilled to see Peanuts interpreted through the creative lenses of an incredible lineup of renowned international and local artists,” said Evi Sari, VP Location-Based Entertainment at WildBrain CPLG.

Rachel Field – Brand Manager for Licensed Products at Golden Bear – on the new Supertato toy range

Why is now the right time for a Supertato toy range? Golden Bear’s Rachel Field in conversation!

Little People, big brands: Mattel’s Giorgio Cavalli on what makes an IP right for the Little People Collector series

“It wasn’t just a good fit, it was a perfect fit!”: Giorgio Cavalli – Senior Manager for Global Brand Marketing at Mattel/Fisher-Price – discussing giving TRANSFORMERS the Little People treatment.

As Hasbro’s TRANSFORMERS turns 40, LEGO Icons Bumblebee designer Samuel Johnson reveals his creative process

More Than Meets the Eye: LEGO designer Samuel Johnson on designing a converting Bumblebee set…

“The OG Optimus Prime is a timeless icon!”: Greg Storey – Senior Creative Director at RSVLTS – talks TRANSFORMERS

Greg Storey – Senior Creative Director at RSVLTS – discusses some key design decisions behind the company’s latest line of TRANSFORMERS apparel.

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