Brand Licensing Europe

BLE exhibitors can also now filter searches by attendees’ domestic, global and geographic regions buying power in the show’s online Event Planner to more precisely target meeting requests.

In the run up to BLE, we’re asking regular attendees and exhibitors about deals and relations that were first sparked at the show… Up next is Ian Downes, Director at Start Licensing.

In the run up to BLE, we’re asking regular attendees and exhibitors about deals and relations that were first sparked at the show… Up next is Richard Pink of Pink Key Licensing.

“The new features will make it even easier for attendees to find their way around the show and create even more efficient schedules,” said Laura Freedman-Dagg, Head of Retail at BLE.

“This is a phenomenal opportunity for everyone involved in brand licensing to hear how one of the biggest toy brands in the world crafts the revival of a much-loved heritage brand like Masters of the Universe,” said Ella Haynes, BLE event director.

Start Licensing’s Ian Downes picks the brains of some BLE attendees to find out what jumped out at them as key design trends.

Jason Easy – VP of Licensing at All3Media International – discusses the key to successful creative collaborations.

Kim Saxelby – Senior Creative Director, Fashion and Lifestyle EMEA at Universal Products and Experiences – talks collaborations, inspirations and Shrek cafes!

In conversation with the British Museum’s Manager of Product Licensing, Craig Bendle.

Ximena Duque M – VP of Brand Development for North America & MD for Latin America at LMCA – on how to fuel creativity.