SEGA Genesis console gets the LEGO treatment

Alex Gomez, VP, Licensing & Partnerships of SEGA of America, Inc, said: “We feel that this is a building experience that captures both SEGA’s heritage of gaming and the playful creativity of LEGO play.

Farshore teams with SEGA for Sonic the Hedgehog books

“Now has never been a better time to be a Sonic fan,” said Alex Gomez, Sr. Director of Licensing at SEGA of America.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter

Sign Up

Enter your details to receive Brands Untapped updates & news.

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.