Rocket Licensing to helm consumer products push for Little People, Big Dreams

Areas of interest for the children’s book brand includes apparel, dress-up, games and puzzles, publishing, stationery, gifting and more.

Rocket Licensing is now representing the children’s book property, Little People, Big Dreams.

The bestselling series of illustrated biographies was created by Maria Isabel Sánchez Vegara and has sold over 7.5 million copies worldwide.

Previous titles have focused on personalities like Stephen Hawking, Frida Kahlo and Marie Curie, while future books will see Neil Armstrong, Laverne Cox and Nikola Tesla get the Little People, Big Dreams treatment.

Areas of interest for Rocket includes apparel, dress-up, games and puzzles, publishing, stationery, gifting, and more. A brand-new style guide will be available for licensing partners, using illustrations from the series.

“Little People, Big Dreams is a unique and inspirational brand, which brings history and culture to life for the younger generation in a fun, bright and colourful way,” said Charlie Donaldson, joint MD at Rocket Licensing.

“We’re really looking forward to bringing the property into the homes and lives of children across a wide range of consumer products.”

Shannon Cullen, Group Publishing Director for Children’s at Quarto Group, added: “We are so proud of the way our bestselling series has inspired children all over the world to achieve their dreams. It’s an exciting opportunity to be working with Rocket and our series creator, Maria Isabel Sánchez Vegara, on bringing these stories to life off the page.”

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