Domino’s details Crash Bandicoot collaboration for its mascot, the Noid
From May 7th, the Noid will also be a mini boss in the mobile game, Crash Bandicoot: On the Run.
Matt Conover – Vice President of Disney Live Entertainment at Disneyland – on innovation, storytelling and collaboration
In the first of a two-part interview, Disneyland’s Matt Conover tells us about the shows that defined his approach to crafting live experiences.
Native Shoes debuts Crayola footwear collection
“We are thrilled to partner with Native Shoes, another mission-driven brand, to inspire kids and adults to step up each day with eye-catching, bold footwear,” said Warren Schorr, Vice President of Business Development and Global Licensing, Crayola.
Landmark Studio Group’s David Ozer on the brand potential of cult hit Willy’s Wonderland
We caught up with David Ozer, CEO at Landmark, to learn more about the film’s potential in sectors like apparel, publishing and toys.
Skew’s Oliver Dyer on why the licensing industry’s biggest problem is its name
We sat down with Oliver to discuss Skew’s origins, his thoughts on creativity and why designers don’t get the recognition they deserve in the licensing space.
Emily Jacobs – Head of Global Licensing at The LEGO Group – on how passion and purpose fuel great partnerships
Emily Jacobs, Head of Global Licensing at The LEGO Group, talks brand values, creativity and collaborations.
The Opinionated Designer: How Starter’s Budweiser collaboration is fuelling the fire of alcohol licensing
In the first of a new regular column, Designer and Creative Consultant Emma Horton looks at how booze brands are making a splash in fashion.
Bésame Cosmetics debuts Marilyn Monroe Collection
The range is inspired by some of Marilyn Monroe’s favourite cosmetics and each set comes with a detailed guide to replicate her look.
Nottingham Trent fashion students see their designs become a reality in Vayyu’s Peanuts apparel collection
“The Peanuts and Vayyu collaboration has been a fantastic opportunity for our students to work on a real-life design project with a focus on sustainability,” said Emma Prince, NTU’s course leader for Fashion Design.
Hasbro and Reebok debut Candy Land basketball court for kids of Georgia’s Rockdale County
“Reebok is thrilled to partner with Hasbro’s Candy Land and the BGCA to provide inspiration and access to physical activity for children in this community,” said Reebok’s Kathleen Tullie.