Van Gogh Museum to launch its first ever fragrance with Floral Street

“Drawing inspiration from Vincent van Gogh’s timeless masterpieces, we discovered a shared love of nature and finding beauty in the everyday,” said Floral Street’s Michelle Feeney.

Jazwares to enter the pet toy space with range inspired by Wham-O brands like Slip ‘N Slide and Frisbee

“As we continue to grow Jazwares offerings beyond our core toy and collectibles business, we look forward to bringing our innovative, quality approach to consumer products into the pet category,” said Michael Rinzler, Executive VP/Partner, Jazwares.

Jacob’s partners with The Cheshire Cheese Company for Mini Cheddars-inspired cheese

The Ploughman’s Cheshire Cheese, inspired by Mini Cheddars, is made with pickled shallots and creamy Cheshire Cheese.

PUMA launches HARIBO collection, with apparel inspired by Goldbears and Happy Cherries sweets

The first drop will include the HARIBO Goldbears-inspired CA Pro and the Happy Cherries-inspired Street Rider trainers.

Fred Perry debuts Gorillaz collaboration, spanning shirts, socks and jackets

The 21-piece collaboration sees the four bandmates each put their individual stamp on classic Fred Perry silhouettes.

BLOOM Gin teams with Firebox to launch limited-edition ‘blanquet’

Measuring 6.5 metres by 1.5 metres, the blanquet – a blanket shaped like a banquet table – is big enough for more than twenty people to lounge on.

Innovate UK launches Creative Industries Fund

The new funding competition will see Innovate UK invest up to £2.5m in innovative projects from UK registered micro and small businesses in the creative sector.

Experiential Johnnie Walker store to open in Edinburgh this summer

“At Johnnie Walker Princes Street, we want our visitors to begin their immersive storytelling experience from the moment they walk through our doors,” said Greg Klingaman, Diageo’s Global Retail Director.

A24 launches role-playing game and candle inspired by its upcoming film, The Green Knight

The film tells the story of Sir Gawain, King Arthur’s reckless and headstrong nephew, who embarks on a daring quest to confront the Green Knight.

BrewDog teams with Iron Maiden for Hellcat lager

“Hellcat is a hop-forward lager with a golden hazy appearance and crisp finish – an epic beer worthy of this massive collaboration,” said James Watt, CEO and Co-Founder of BrewDog.

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