Konami Cross Media NY teams with Ocean Bomb for Yu-Gi-Oh! sparkling flavoured waters

Konami Cross Media NY has partnered with Y.H. B. Biotech’s Ocean Bomb brand for a line of Yu-Gi-Oh! sparkling flavoured waters.

The canned sparkling waters will be packaged with the likenesses of Yu-Gi-Oh!’s most popular characters.

“Just when Yu-Gi-Oh! fans think they’ve seen it all, we’re excited to open our phenomenal anime property to the specialty beverage product category for the first time,” said Jennifer Coleman, Vice President of Licensing and Marketing at Konami Cross Media NY, Inc.

“Available to consumers in North and South America, the European Union and the United Kingdom, YHB’s Ocean Bomb canned sparkling flavoured waters will be sold through specialty stores focused on the food and beverage category.”

Y.H.B. Biotech executive En En added: “We have had tremendous success in packaging our refreshing flavours of sparkling waters with likenesses from Sailor Moon, Dragon Ball Super and other popular anime properties.

“Yu-Gi-Oh!’s dominance in the global marketplace for over 25 years will be a tremendous boost in bolstering consumer awareness and introducing the Ocean Bomb product line to new markets throughout the Americas, Europe and the UK. It’s a wonderful partnership and growth opportunity for both Ocean Bomb and Yu-Gi-Oh!

Yu-Gi-Oh! Sparkling water will be launched in Q2 2025.