Start Licensing’s Ian Downes speaks to two licensees new to licensing: Atlantic Mats’ Susan Baker and Diane Daley of China Petals.

Inspired by this year’s edition of The Booksellers Association’s Christmas Books catalogue, Start Licensing’s Ian Downes looks at how brands thrive in publishing.

“We’re a brand like no other”: Liberty’s Alice Molyneaux discusses how to keep a legacy IP fresh and exciting.

Lilytig Licensing’s Nicholas Durbridge and Linda Pooley discuss refocusing a beloved brand.

Declan McCarthy, Head of Publishing & Licensing at the Ashmolean, talks us through recent partnerships in tea, coffee and ale.

Start Licensing’s Ian Downes looks at a raft of recent licensed food and drink launches, interrogating why this area of licensing is in such rude health.

John Reynolds of The Comic Art talks speech bubbles, colour bars and what brands make great screenprints.

Artist Lou Patrou talks us through his accidental entrance into licensing.

Start Licensing’s Ian Downes picks the brains of Richard Pink, Caroline Mickler and Jim White for their suggestions of IP-driven in-store activations.

Meghan Cole, Head of Retail at Shakespeare’s Globe, talks to us about favouring bold designs over a ‘ye olde worlde’ style.