ARTiSTORY to handle global licensing push for The British Library
“The Library’s rich and varied collection is for everyone and we are looking forward to sharing it with more people across the world through these creative products and innovative projects,” said Caroline Brown, The British Library’s Head of Commercial Services.
Bulldog welcomes Supreme Imports and GHS Studio to Sesame Street’s UK licensing line-up
“As more youngsters discover this wonderful brand, we expect to see an even stronger retail presence in the UK for Sesame Street in the coming years,” said Bulldog Licensing Group MD Rob Corney.
Warner Bros Discovery details consumer products slate for The Flash
“DC’s The Flash starring in his first-ever feature film calls for a robust collection that celebrates a once-in-a-lifetime event: The Flash, Batman and Supergirl appearing in the same live-action film,” said Pam Lifford, President, Warner Bros. Discovery Global Brands and Experiences.
LEGO and Peugeot partner for LEGO Technic Peugeot 9X8 24H Le Mans Hybrid Hypercar
“It was very important for both brands to create a model that is as realistic as possible,” said Olivier Jansonnie, Technical Director at Peugeot Sport
Acamar Films welcomes Katie Rollings as Chief Licensing Officer
“Bing has such a huge potential for growth – I’m delighted to be given the opportunity to lead this talented team,” said Katie.
Only a few weeks left to get your nominations in for this year’s Play Creators Awards
The deadline to get your nominations in is Friday, April 28th.
Lord Whitney’s Rebekah Whitney and Amy Lord on crafting immersive experiences that spark wonder
Amy Lord and Bek Whitney discuss creating immersive experiences for brands like Netflix’s Stranger Things, Riverdale and Pretty Little Liars.
Coachella returns to Fortnite
Coachella Island boasts themed items, team vs. team minigames and Coachella 2023 performer Porter Robinson will be playing in-game.
Pringles teams with Minecraft for Suspicious Stew crisps
“We challenged ourselves to bring the flavour of suspicious stew and its ingredients to crisp-form, creating an experience so delicious that both Minecraft players and non-players will reach for more,” said Mauricio Jenkins, US marketing lead for Pringles.
Tim Kilpin joins Hasbro as President, Toy, Licensing & Entertainment
In his new role, Tim will oversee Hasbro’s Consumer Products Group.