Authentic Brands Group details leadership evolutions

Authentic Brands Group has detailed a leadership evolution that sees Founder Jamie Salter transition from Chief Executive Officer to Executive Chairman, and Matt Maddox promoted to President and Chief Executive Officer.

Salter will remain engaged in the business, focused on strategic global growth, including mergers and acquisitions, global partnerships and alliances, and other long-term strategic priorities. Reporting to Salter, Maddox will lead Authentic’s global enterprise execution and day-to-day operations, with a mandate to ‘scale the platform, drive organic growth across the portfolio, and deepen long-term value creation for shareholders and partners’.

“This is an exciting step for all of us at Authentic,” said Salter.

“I am energized by what lies ahead and as committed as ever to the future of this company. As Founder and Executive Chairman, I will continue to do what I’ve always done: being laser-focused on driving strategic, transformational opportunities that will position our peerless company for continued growth. I’ll remain actively involved, partnering closely with Matt and the entire leadership team, as we continue building the world’s leading brand, marketing, and entertainment platform.”

Maddox added: “Authentic has built one of the most powerful and differentiated global commerce platforms in the consumer ecosystem. I look forward to working side by side with Jamie to build on that foundation and accelerate our growth. Authentic’s leadership bench is exceptional, and it is a privilege to step into the role of CEO and lead a team of this caliber forward. The opportunity ahead is significant, and we are just getting started.”