Paramount and Brigit’s Bakery ready PAW Patrol Afternoon Tea Bus Tour

Paramount Consumer Products & Experiences UK has partnered with London-based patisserie Brigit’s Bakery to create the first ever PAW Patrol Afternoon Tea Bus Tour.

A fully branded Routemaster bus, decked out in PAW Patrol imagery, will take fans on a sightseeing tour of some of London’s top tourist locations, whilst they enjoy a traditional afternoon tea. Along the way, guests will participate in a PAW Patrol-themed challenge. Bespoke content voiced by the PAW Patrol leader Ryder will also feature on the onboard screens and a live actor will play the role of the bus conductor.

“The PAW Patrol Afternoon Tea Bus Tour is a unique way to bring the show’s beloved characters to life and engage with our audience in an exciting and immersive experience,” said Simta Sawhney, Senior Director of Consumer Products, UK & Ireland at Paramount.

“We are thrilled to partner with the team at Brigit’s Bakery to create this special, memorable activity for fans visiting London and we can’t wait for you to hop on board!”

Brigit’s Bakery CEO Cedric Bloch added: “I’m absolutely thrilled to be collaborating with Paramount on bringing the first-ever PAW Patrol tour bus to the UK.

“It’s an incredible opportunity to create unforgettable moments for families across the country, and to see the magic of PAW Patrol come to life in such an exciting, hands-on way.”

The PAW Patrol Afternoon Tea Bus Tour will kick off from July 1st.