YuMe Toys

“Anime’s momentum shows no signs of slowing down, with fandom that spans and connect generations,” said YuMe’s Felipe Noriega.

The session will explore the considerations that come into play when creating for kidults – and whether it’s an area that inventors should be focusing on.

“The Netflix Gift Box is not just a product; it’s an experience that brings the most beloved stories into the homes of fans,” said Ryan Kravontka, Head of Global Marketing at YuMe Toys.

Gurdeep Bains – Global Creative Director at Maxx Group and YuMe Toys – discusses fandom, creativity and compelling unboxing experiences.

New collection is “testament to our commitment to delivering on-trend exceptional merchandise for Stranger Things enthusiasts,” said YuMe’s Gurdeep Bains.

Felipe Noriega – Vice President & Regional Director, EMEA, Maxx Marketing & Licensing Matters – and Gurdeep Bains – Global Creative Director, Maxx Group & YuMe Toys – on the creative process behind their Disney 100 Surprise capsules.